The Role and Influence of Digital Media in Marketing

How does Digital Media has an Influence in Marketing Media  is communication—whether written, broadcast, or spoken—that reaches a large audience. This includes television, radio, advertising, movies, the Internet, newspapers, magazines, and so forth. Media Keeps You Informed Irrespective Of Geo-Location No one can deny the blessings of media in today’s world. The mass media helps people to remain informed and updated about the various news, events, social activities, lifestyle, entertainment, and advertisements irrespective of the geographical barriers. For example, while sitting in India, one can get all latest news and events of UK, or USA. Like, even while sitting miles away, one got the breaking news of Barack Obama winning the Presidential election. He became the first African American to hold the office. What Role Did Social And Digital Media Play  It's speculated that  digital advertising spending not only increased by 1,825 percent between the 2010 and 2014